MutualFundWire.com: Nvest to Leverage MutualFunds.com

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Monday, February 14, 2000

Nvest to Leverage MutualFunds.com

Seeing millions paid for domain names like business.com ($5 million) and loans.com ($3 million), Nvest Companies is leveraging the valuable mutualfunds.com domain to launch a new company, run by the ex-president of the former New England Funds (now Nvest Funds), Bruce Speca.

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MutualFunds.com (currently points to Nvest Funds)

Speca left his position as president of New England Funds late last year, replaced by John Hailer who was promoted from executive vice president, in order to serve as president and CEO of the new company, presumably named MutualFunds.com or something similar. A source close to the company said that the new site will act as a clearinghouse of fund information, for the broader universe of funds beyond the Nvest-affiliated products, with revenue generated from both subscriptions and advertising. Word is that the new site will launch March 1, 2000.

Printed from: MFWire.com/story.asp?s=25519

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