Morningstar smiled on nine mutual fund shops today in a big way.
Capital Group's American Funds,
BlackRock,
DFA,
Dodge & Cox,
Parnassus,
Primecap Odyssey,
Schwab,
T. Rowe Price, and
Vanguard are all ideal "partners for the next decade" for financial advisors, M*'s
Laura Lutton and
Greggory Warren told attendees this afternoon from the main stage at the 2017
Morningstar Investment Conference in Chicago. (They also made their case in a
Morningstar article.)
Lutton and Warren laid out four criteria that they see as critical for asset managers to be successful and desirable partners for financial advisors: 1) differentiation; 2) competitive pricing; 3) repeatable investment processes; 4) and adaptivity. And they assured advisor attendees that they like other asset managers behind the nine highlighted.
"There are plenty of firms out there that have positive attributes," Warren said.
On the flipside, the duo also shared the warning signs to watch for that might indicate future trouble for some asset managers: performance woes, weak processes, and high fees. 
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