A Seattle-based financial services software company looks to make its system more friendly to advisors. Tamarac, Inc.
that it has added new features to Tamarac Advisor System
, making it, in CEO Richard Thomas
' eyes, "the most financial advisor-friendly product on the market."
The enhancements came out of discussions Tamarac had with some of its advisor clients about how to make the system more "valuable". The main improvements aim to help advisors define "family asset location preferences that can then be applied across families of accounts."
Several FAs praised the product and the process.
"Tamarac really took our comments to heart," Scott Whyte
of Bloom Asset Management
stated, "and they cam back with a product that will make a dramatic impact in reducing the amount of time needed to enter and allocate client information for a family of accounts into the system for eventual trading."
of Prialta Advisors
agreed. "The new feature allows us to rebalance across all of the taxable and qualified accounts within a client's household while optimal asset location decisions."
According to Tamarac chairman Mark Spangler
, it's all about "staying close to our customers and acting on their recommendations."
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