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Rating:Transamerica Has a New Strategy for Pitching its Mutual Funds Not Rated 0.0 Email Routing List Email & Route  Print Print
Wednesday, October 20, 2010

Transamerica Has a New Strategy for Pitching its Mutual Funds

Reported by Armie Margaret Lee

Transamerica Capital Management [see profile] has a new head of sales and a new approach for pitching its mutual funds. The Denver-based firm tapped Dave Paulsen as chief sales officer.

TCM will also start employing a "multi-channel approach to its mutual fund business," according to a press release on Tuesday. It will have smaller territories and increase wholesaling support to distributors and advisors.

Additional details about the new strategy could not immediately be obtained.
Company Press Release

Transamerica Introduces New Distribution Strategy Dave Paulsen Named Chief Sales Officer for Transamerica Capital Management

Dave Paulsen assumes the role of Chief Sales Officer for TCM. Dave joined Transamerica in 2007 as National Sales Manager for Annuities. Additionally, TCM will begin using a multi-channel approach to its mutual fund business, creating smaller territories and increased wholesaling support to distributors and advisors.

"Collaboration among our sales teams is vital to our success, and these changes align our teams more closely while positioning us for future growth," said Tom Swank, President and CEO of Transamerica Capital Management. "I look forward to Dave’s leadership and expertise in continuing to build on our achievements."

"This new strategy positions us well for challenges that arise now and in the future," Paulsen said. "We are committed to the mutual fund and annuity businesses, and we strongly believe this structure allows us to grow most efficiently moving forward."

About Transamerica Capital Management

Transamerica Capital Management is an operating division of Transamerica Capital, Inc., Transamerica Life Insurance Company and Transamerica Financial Life Insurance Company. Transamerica Capital, Inc. is the underwriting and wholesaling broker/dealer for variable annuities issued by Transamerica Life Insurance Company in Cedar Rapids, IA, and Transamerica Financial Life Insurance Company in Harrison, NY. All of these companies are AEGON companies. Transamerica Capital, Inc. works with financial professionals at wirehouse, regional, independent, and bank firms to provide a variety of insurance and investment solutions.

Transamerica Asset Management Group consists of Transamerica Funds, Transamerica Partners Funds, Transamerica Series Trust, Transamerica Income Shares, Inc., and Transamerica Asset Management, Inc. Transamerica Asset Management, Inc. is an AEGON company. As of September 30, 2010, Transamerica Asset Management, Inc. had approximately $45 billion in assets under management.

About AEGON N.V.

AEGON N.V., based in The Hague, The Netherlands, has life insurance, pension and investment businesses in over 20 markets in the Americas, Europe and Asia. AEGON companies employ approximately 28,000 people and have over 40 million customers across the globe. For more information about AEGON, visit www.aegon.com.
 

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