Quantcast
The MFWire
Manage Email Alerts | Sponsorships | About MFWire | Who We Are

Subscribe to MFWire.com's News Alerts [click]

Rating:Faust Backs a Email Routing List Email & Route  Print Print
Wednesday, March 08, 2017

Faust Backs a "Spectacular" Beantown Summer Tradition

News summary by MFWire's editors

Tom Faust is throwing Eaton Vance's [profile] financial weight behind a longstanding musical tradition for the people of the fund firm's hometown of Boston.

Tom Faust
Eaton Vance
Chairman, Chief Executive Officer
Keith Lockhart, conductor of the Boston Pops orchestra, confirms that Eaton Vance has signed on as the "presenting sponsor" of the Boston Pops' famous annual Fourth of July "Fireworks Spectacular", a giant concert open to the public that dates back to 1929. Eaton Vance has committed to sponsoring the concert for at least three years, starting this summer.

Faust, chairman and CEO of Eaton Vance, tells the Boston Globe that, of all the asset manager's favored charitable causes, "this is the only one ... that has 'spectacular' in its name."

"We don't view this as a major marketing move for us," Faust tells the paper. "Primarily, it's our way of giving back to the community and our way of celebrating America's birthday."

The Boston Pops and Eaton Vance both declined to tell the Globe the value of the deal. Yet the paper notes that over 11 years the concert's then-main sponsor, Liberty Mutual, shelled out about $25 million in total (ending with the 2015 concert). That translates into about $2.27 million per year. And in 2016 David Mugar, the concert's retiring longtime organizer, paid about $2 million himself to put the show on.

Bloomberg has also signed on for three years as "a major sponsor and media partner" and will broadcast the concert on its TV and radio stations. This year's concert, on July 3 and July 4, will feature special guests Melissa Etheridge (a folk rock singer-songwriter) and Andy Grammer (a pop singer). 

Edited by: Neil Anderson, Managing Editor


Stay ahead of the news ... Sign up for our email alerts now
CLICK HERE

0.0
 Do You Recommend This Story?



GO TO: MFWire
Return to Top
 News Archives
2018: Q3Q2Q1
2017: Q4Q3Q2Q1
2016: Q4Q3Q2Q1
2015: Q4Q3Q2Q1
2014: Q4Q3Q2Q1
2013: Q4Q3Q2Q1
2012: Q4Q3Q2Q1
2011: Q4Q3Q2Q1
2010: Q4Q3Q2Q1
2009: Q4Q3Q2Q1
2008: Q4Q3Q2Q1
2007: Q4Q3Q2Q1
2006: Q4Q3Q2Q1
2005: Q4Q3Q2Q1
2004: Q4Q3Q2Q1
2003: Q4Q3Q2Q1
2002: Q4Q3Q2Q1
 Subscribe via RSS:
Raw XML
Add to My Yahoo!
follow us in feedly




©All rights reserved to InvestmentWires, Inc. 1997-2018
40 Wall Street | 28th Floor | New York, NY 10005 | P: 212-331-8968 | F: 212-331-8998
Privacy Policy :: Terms of Use