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Wednesday, February 12, 2025

Who Will Power the Trump ETFs?

Reported by Neil Anderson, Managing Editor

A Garden State hedge fund fund firm's team appears poised to help one of U.S. President Donald Trump's businesses launch its own ETFs.

Devin Nunes, CEO and chairman of Trump Media and Technology Group Corp., recently revealed plans for the Sarasota, Florida-based social media company to launch a trio of ETFs, all powered by Yorkville Advisors as investment advisor. The planned move is part of TMTG's planned "expansion into financial services."

The three planned ETFs are the Truth.Fi Bitcoin Plus ETF, the Truth.Fi Made In America ETF, and the Truth.Fi U.S. Energy Independence ETF. TMTG and Yorkville will also launch a trio of similarly-named separately managed account (SMA) offerings, custodied by Charles Schwab.

Yet a host of details have not yet been revealed about TMTG's planned ETFs. Yorkville and TMTG have not yet filed to launch the ETFs, so they have not revealed what series trust (new or existing) the ETFs will be in. There's no word yet on the ETFs' pricing (i.e. expense ratios), investment strategies, or whether they'll be active or passive.

TMTG and Yorkville also have not revealed the other providers who will serve the planned ETFs, such as ETFs': administrator; counsel; custodian; distributor; independent accounting firm; index provider and index receipt agent (if applicable); portfolio manager(s); primary listing exchange; or transfer agent.

As for Yorkville Advisors, there is a firm with that name based in Mountainside, New Jersey. Per the firm's most recent form ADV, filed with the SEC on January 21, that Yorkville is principally owned by president Mark Angelo and managing partner Matthew Beckman, and has a team of 23 people (not including clerical workers) supporting more than $323 million in AUM across five private, pooled investment vehicles (aka hedge funds). 

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