The ETF price war already seems to be having an impact on flows.
In October, the
iShares Core S&P 500 was the most popular ETF, gathering over $2 billion, according to the
Index Universe ETF flows report. Last month,
BlackRock dropped the management fee on the fund from 9 to 7 basis points.
October was a good month for the ETF giants. Five of the ten most popular ETFs in October were iShares funds. In total, iShares netted $7.77 billion, while
Vanguard pulled in $3.28 billion, the second most.
State Street, the second largest ETF sponsor, was an exception. Investors pulled $9.3 billion from SPDR ETFs last month, with the
SPRD S&P 500 fund losing nearly $7.2 billion. The
Invesco PowerShares line also lost $1.2 billion in AUM on the month.
Much more detail in the
full flows report. 
Edited by:
Chris Cumming
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