| William "Ted" Truscott|
CEO Asset Management
The deal for Columbia Management vaulted Ameriprise into the top ranks of fund firms as measured by assets. The question is whether the deal will have a better outcome than the American Express purchase of IDS a generation ago. Truscott will have to weld Columbia's client base with the Ameriprise broker-dealer network or find a way the two organizations will add up to more than four.
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